A pool of 60 and 30-second TV ads on specialty stations and network TV ads.
A series of full-page ads running during the pre-trip planning season in Ontario, the Maritimes, Montreal and Calgary regional dailies plus a series of full-pages ads in the Global and Mail.
A series of online advertising on a variety of business/news-related websites, travel-specific websites and interest/activity websites (February to June). Plus a year long Google Ad word campaign.
For advertising information contact: