Business Development Highlights
On September 20th, the Department of Business, Tourism, Culture and Rural Development (BTCRD) hosted a FITTskills training opportunity focused on International Marketing. Forum for International Trade Training (FITT) is a not-for-profit organization dedicated to providing international business training, resources and professional certification to individuals and businesses. The department is proud to be hosting these training opportunities quarterly for those small to medium sized enterprises interested in international sales and export growth.
During this FITTskills training, 20 participants from 15 different companies learned about the principles of marketing, international promotional strategies, e-marketing and the components of an International Marketing plan. The guest instructor for the training was Pernille Fischer Boulter. Companies learned firsthand from her 25 years of international business experience with plenty of local examples from Atlantic Canada.
Upcoming: FITT International Trade Research
- REGISTER NOW!
BTCRD will be hosting a Forum for International Trade Training (FITT) – FITTskills one day training focused on the topic of International Trade Research on Friday, December 9, 2016. This workshop will teach you how to identify and gather the information your business needs to make smart decisions about when to engage in international trade and which markets will be the most profitable. Having the right information will help you and your business avoid costly trade and investment mistakes by making the best possible decision the very first time.
The participants will be able to:
- Plan with confidence by conducting efficient and well-planned international trade research
- Gain information efficiently by selecting the best data collection methods
- Expand your business by identifying the best global markets and trade opportunities for your products, through the accurate application of marketing intelligence
Seats are limited for this workshop with a registration fee of $50 + HST and participants are required to register by contacting
Chris Percy at (709) 729-5632.
In this issue...
Expressions of Interest: Multi-Sector International Business
Development Activities in Boston
Conference (GDC) 2017, San Francisco, CA, February 27 - March 3,
Expressions of Interest: Multi-Sector International Business Development Activities in Boston
Where: Boston, Massachusetts
Contact: Chris Percy, (709) 729-5632
The Department of Business, Tourism, Culture and Rural Development is inviting expressions of interest from small and medium sized Newfoundland and Labrador enterprises to participate in a multi-sector trade development activities in Boston.
New England is the world’s 16th largest
“economy” with more than 11 million people. This market provides
a large and wealthy consumer base. Specifically,
Massachusetts is one of the most diverse and innovative
marketplaces within the United States of America. This state
boasts a variety of industry clusters such as Clean Energy,
Defense Technology, Digital Health, Information Technologies,
Life Science, Manufacturing and Marine Sciences.
first place with California in patents per capita, Massachusetts
is one of the global hotbeds of innovative activity.
commercial relationship between New England and Canada is strong
and dates back to the earliest settlements in North America.
Given its proximity to Eastern and Atlantic Canada, the region
often attracts different types of Canadian exporters, including
first-time exporters. Exports from Newfoundland and Labrador to
Massachusetts have dramatically increased in the past five years
exceeding over $1 billon.
To express interest in this trade
development activity, please contact
Chris Percy at
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Game Developers Conference 2017
Where: San Francisco, California
When: February 27 – March 3, 2017
Contact: Gillian Chatman, (709) 729-3922
Join the Atlantic Canadian delegation and discover business opportunities in San Francisco at the Game Developer's Conference (GDC) 2017. Under the International Business Development Agreement (IBDA), NATI is recruiting 16 Atlantic Canadian companies to participate in the pan-Atlantic business mission to San Francisco during the world's largest conference, exhibit and business to business meeting event for the gaming industry: GDC 2017.
GDC attracts over 26,000 attendees, and is the primary forum where programmers, artists, , game designers, audio professionals, business decision-makers and others involved in the development of interactive games gather to exchange ideas and shape the future of the industry.
As a participant of the delegation, companies will be provided with services that include:
- Full access to the GDC Conference and Exhibit Hall (this includes access to all keynotes, educational sessions, networking events for one company representative).
- An in-market consultant to assist companies in arranging business to business meetings, and to ensure participating companies get the most out of GDC 2017.
- Entry into several Canada events including:
- Access to the Canada Booth at GDC Play with dedicated meeting space
- Invitations to the Canadian Reception and networking events
- Other VIP events and networking opportunities surrounding the conference
The participation fee per company is $1000, which includes matchmaking. Participants opting out of matchmaking will be charged a participant fee of $500.
The deadline to apply is November 25th, 2016. For more information and to apply, please contact Gillian Chatman at 709-729-3922.
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Your feedback is requested!
Is there additional information you would find beneficial as an experienced, new or prospective exporter? Is there a regular feature you would like to see added?
Please let us know.
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September 19 –
Collaborative Marketing Efforts Benefit Outfitting Industry
All BTCRD news releases
All Global Affairs Canada news releases
Save the Date!
WEConnect International in Canada National Conference, Toronto,
November 7-8, 2016
Oceanology International North America, San Diego, CA, February
GDC 2017, San Francisco, CA, February 27-March 3, 2017
Seafood Expo North America, Boston, MA, March 19-21, 2017
Sea-Air-Space Expo, Maryland, April 3-8, 2017
SEUS-CP Conference, Toronto, ON, June 4-6, 2017
Export Insight of the Month:
How to Pursue Opportunities with IFI’s
The world’s International Financial Institutions (IFI) support a
market worth tens of billions of dollars a year—development
projects ranging from massive infrastructure builds and training
programs to disaster management.
IFI work can involve intense competition and stringent bidding
procedures, yet Canadian companies of all sizes have had
considerable success in winning such projects, especially in
engineering and consulting services. The projects offer access to
opportunities in emerging markets for Canadian businesses that
have the commitment and capacity to pursue them.
To read more on how to pursue opportunities with IFI’s, please
visit The Canadian Trade Commissioner Website
Export Development Canada
Export Development Canada (EDC) is Canada's export credit agency, offering financial and risk management solutions to help businesses expand into the international market. Learn how they can help your company by visiting the EDC website, or by contacting Patrick Murphy
at (709) 772-8808.
Global Affairs Canada
Trying to find a contact in a specific region?
Looking for market reports for your sector?
Global Affairs Canada (formerly the Department of Foreign Affairs, Trade and Development Canada) has an extensive range of resources that could help your company in doing business abroad.
For more information, visit
Global Affairs Canada.
Newfoundland and Labrador Industry Partners
Canadian Manufacturers and Exporters
Newfoundland Aquaculture Industry Association
Newfoundland and Labrador Association of Technology Industries
Newfoundland and Labrador Environmental Industry Association
Newfoundland and Labrador Organization of Women Entrepreneurs
Newfoundland and Labrador Oil and Gas Industries Association
Aerospace and Defence Industry Association of Newfoundland and Labrador
Business, Tourism, Culture and Rural Development
International Business Development Staff
The department's International Business Development officers are here to help with your exporting needs! If there is a market or sector opportunity you are considering, please feel free to contact us.
Carolann Harding, Director
Aerospace & Defense
United Kingdom and Ireland
Market(s): European Union
Environment, Education and
Asia Pacific, Latin America and
ICT and Mining
New England and South America
Food & Beverage and Women in Business