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Business Development Highlight

Arctic Successes: Northern Lights 2014 and the Arctic Technology Conference 2014

Northern Lights 2014

The Northern Lights Business & Cultural Showcase was held in Ottawa on January 31 – February 1, 2014. As one of the largest Arctic forums in Canada, Northern Lights is a celebration of Canada's North and the Eastern Arctic, including the regions of Nunavut, Nunavik, and Labrador/Nunatsiavut. Attracting nearly 1500 attendees and 200 exhibitors, this event is aimed at promoting economic development opportunities and leveraging partnerships between Canada's northern and southern regions.

Newfoundland and Labrador had a strong presence at Northern Lights 2014 with a large delegation from all over the province, including numerous talented artists, and an array of renowned presenters and experts. The Department of Innovation, Business and Rural Development (IBRD) launched a new Arctic booth which reflected the re-branding of the Arctic Opportunities Initiative.  IBRD also organized a workshop, delivered a highly visual keynote presentation, and co-hosted an ice-breaker reception with Nalcor, the St. John's Board and Trade and the Labrador North Chamber of Commerce. Newfoundland and Labrador is the path to the Arctic.

Arctic Technology Conference 2014

The Offshore Technology Conference (OTC) held annually in Houston, Texas is known as the world's largest offshore energy conference. Recognizing the Arctic as a growing area of interest and opportunity, the OTC launched its first Arctic Technology Conference (ATC) in February 2011. This highly focused conference consists of a technical program and exhibition, and attracts more than 1,300 attendees and 52 exhibitors from around the world.

NL had a strong presence at ATC 2014. It was held in February with a delegation including 65 NL participants representing 29 organizations.  Experts from the province also took part in 30 presentations during the technical sessions that focussed on cutting-edge technologies and innovative practices needed for exploration and production of energies in the Arctic.

Darrell Cole, Managing Director of Westshore Arctic Ship Brokers in St. John's, has attended ATC since its inception, and has watched how it has become a “must” attend conference for anyone involved in harsh environment activities, especially those that relate directly to the offshore oil and gas industry.  “This year's commitment by the Government of Newfoundland and Labrador to be a major player and exhibitor was noticed by attendees from all over the world.  I was proud to mingle with fellow Newfoundlanders and Labradorians at the NL booth and quickly realized we were the main attraction.  ATC not only affords me the opportunity to learn about the latest technology for Arctic oil and gas but also enables me to meet with current and potential clients, as most major oil and gas companies are located in the city of Houston.  I get more out of this conference than any other."

For more information about the Arctic Opportunities Initiative, please contact Angela Ledwell at 729-2302.

In this issue... Alliance 7th Annual Conference and Business-to-Business Mission, May 4-6 Development Mission: Education Sector, May 7-9 Discovery Series: Opportunities and Legal Issues of Business in Brazil

SEUS-CP Alliance 7th Annual Conference and Business-to-Business Mission

Where: Raleigh, North Carolina
When: May 4-6, 2014
Gillian Chatman, (709) 729-3922

In 2013 the annual SEUS-CP conference was hosted in Halifax, NS, and with more than 900 B2B meetings completed, it was one of the most successful conferences yet!  Following on this success, the 7th Annual SEUS-CP conference (happening in Raleigh, North Carolina) will take place from May 4-6, 2014, at the Raleigh Convention Center, with more than 250 Canadian and US business leaders participating. The conference will offer opportunity to network with key global leaders. Included in the robust agenda is a B2B matchmaking program that will match delegates from across the 13 alliance jurisdictions to maximize business opportunities.  Businesses will have the chance to meet directly with procurement officials from the SEUS/CP anchor companies.

Raleigh is an area with strengths in a number of sectors, including aerospace and defence, security, and ICT (including gaming and digital media).  Matchmaking will be focused on, but not limited to, these key sectors.  Additionally, there are significant military installations in North Carolina, which is home to the third largest military population in the US.

The event will also feature a Post-SEUS-CP Conference Business Development Mission. Up to three NL delegates attending SEUS-CP will work with the matchmaker to identify and schedule three to five meetings following the conference. These meetings will take place in the Southeastern US region from May 6-9. Delegates may attend business meetings with pre-qualified prospects either in the greater Raleigh area or in other cities as required within the Southeast US region. Travel to locations will be at the expense of delegates. The matchmaker will facilitate any local transportation requirements for pre-arranged meetings. Special networking events may be organized in select cities based on a minimum number of delegates in the same city at the same time. Hotel room blocks may be available depending on a minimum number of delegates in any given city. Accommodations and meals will be at the expense of delegates.

Please notify the NL Matchmaking Liaison ( or 709-729-3922) of your interest in participating in this post-conference mission ASAP as space is limited. A fee of $500 CAD non-refundable is required to secure a placement in the post-conference mission. Once confirmed, delegates will begin to work immediately with the matchmaker to identify business prospects.

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Business Development Mission: Education Sector

Where: Washington, DC
When: May 7-9
Contact: Susan Vaughan, (709) 729-4435

IBRD and ACOA are coordinating NL participation in a Canadian mission to the International Financial Institutions (IFI) in Washington DC.

The mission is a joint effort of provincial international trade experts from across Canada, the Canadian Embassy in Washington, and the Canadian Executive Directors Offices to the World Bank and the Inter-American Development Bank. This mission will take place from May 7 to 9, 2014, and offers opportunity to become familiar with the bidding process for major projects in the education sector in developing countries.

Over the course of this mission, participants will take part in workshops and group meetings and will benefit from support in establishing contacts with key specialists responsible for preparing and implementing upcoming IFI projects. In addition to meeting with experts from the World Bank and the Inter-American Development Bank, this mission will facilitate connections with education sector companies and organizations from across Canada and in the DC area.

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Export Discovery Series- Opportunities and Legal Issues of Business in Brazil

Where: St. John's
When: June 2, 2014
Contact: Chris Percy, (709) 729-5632

IBRD is partnering with ACOA; the Department of Foreign Affairs, Trade and Development (DFATD); and, the Newfoundland and Labrador Association of Technology Industries (NATI), to deliver a session targeted at the legal aspects of doing business in Brazil and issues around intellectual property. This will be a breakfast style session with two market experts that will be available for one-on-one meetings for the remainder of the day.

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Your feedback is requested!

Is there additional information you would find beneficial as an experienced, new or prospective exporter? Is there a regular feature you would like to see added? Please let us know.

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April 2014

News Releases

March 20 - Provincial Government Invites Applications for Youth Innovation Projects 

March 18 - Over $39,000 in Investments Support Regional Development and Planning Initiatives

March 13 - Provincial Delegation Attends Seafood Expo North America

March 11 - Newfoundland and Labrador to Gain Tariff-Free Access and New Access to South Korean Market

March 11 - Dynamic Air Shelters Expands Operations with $561,852 Investment

March 5 - RDC Investing $1.9 Million in Research and Development Projects 

March 3 - Global Trade and Export Initiatives Supported with $31,500 in Funding 

February 28 - Canada Highlights Trade and Investment Opportunities with Southeastern Europe

February 27 - $65,000 Investment Supports International Market Presence of GRI Simulation Inc. 

February 26 - New initiatives to Boost Tourism Development Across Newfoundland and Labrador

February 20 - Agreements Completed with Corner Brook Pulp and Paper Limited 

February 19 - Corner Brook Rotary Arts Centre Supported with $362,000 Investment

All BTCRD news releases

All DFATD (formerly DFAIT) news releases

Export Insight of the Month:

Horizon 2020: The EU Framework Program for Research and Innovation

Horizon 2020 is the biggest EU Research and Innovation program ever with nearly €80 billion in funding available over seven years (2014 to 2020), in addition to the private investment that this money will attract. It promises more breakthroughs, discoveries and world-firsts by taking great ideas from the lab to the market. For more information, visit Horizon 2020 and Online Manual.

Export Development Canada

Export Development Canada (EDC) is Canada's export credit agency, offering financial and risk management solutions to help businesses expand into the international market. Learn how they can help your company by visiting the EDC website, or by contacting Patrick Murphy.

Department of Foreign Affairs, Trade and Development Canada

Trying to find a contact in a specific region?

Looking for market reports for your sector?

The Department of Foreign Affairs, Trade and Development Canada (formerly, the Department of Foreign Affairs and International Trade) has an extensive range of resources that could help your company in doing business abroad.

For more information, visit DFATD.

Newfoundland and Labrador Industry Associations

Canadian Manufacturers and Exporters

Newfoundland Aquaculture Industry Association

Newfoundland and Labrador Association of Technology Industries

Newfoundland and Labrador Environmental Industry Association

Newfoundland and Labrador Organization of Women Entrepreneurs

Newfoundland and Labrador Oil and Gas Industries Association


Aerospace and Defence Industry Association of Newfoundland and Labrador

Business, Tourism, Culture and Rural Development Trade Development Staff

The department's trade officers are here to help with your exporting needs! If there is a market or sector opportunity you are considering, please feel free to contact us.

United States

Carolann Harding  
(709) 729-4617

Washington, D.C.
Gillian Chatman
(709) 729-3922 

Southeastern United States Gillian Chatman
(709) 729-3922

Western Europe

European Union
Allison Dancey
(709) 729-7053

Rebecca Hefferton
(709) 729-1629

Kelly Day
(709) 729-5680

Bradley Thorne
(709) 729-5412

Latin America/Caribbean

Susan Vaughan
(709) 729-4435

Christopher Percy
(709) 729-1629

Asia Pacific

Bob Norman
(709) 729-0598

Kelly Day
(709) 729-5680

Kelly Day
(709) 729-5680

Market Support

John King
(709) 729-1796

Trade Policy

Tony Grace
(709) 729-5859

Adam Vickers
(709) 729-2755

Trade Logistics

Fraser Howell
(709) 729-6183

TradeWaves is a monthly newsletter from the Department of Business, Tourism, Culture and Rural Development, which provides up-to-date information on trade development missions, trade shows, training opportunities, research, information sessions, and many more exciting opportunities and resources.

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Government of Newfoundland and Labrador
Business, Tourism, Culture and Rural Development
P.O. Box 8700, St. John's, NL, A1B 4J6

1 (800) 563-2299

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